The Team

Jonathan Edgeley

With over 15+ years working for channel partner's as a new business sales and marketing specialist, Jonathan has gained valuable knowledge and experience in developing innovative go to market strategies for client operating in the IT sector.

Jonathan embraces social media and has his finger on the pulse of new and emerging online marketing services. His expertise in formulating high visibility social media marketing campaigns that stimulate the imagination of a clients target market positions him well as our head of marketing.

Having the ability to understand a clients business and target market is critical, this skill and fresh thinking provides a new dimension to the way a business market themselves and has proved a success with new and existing clients.

Overview

  • 15+ years experience working within the IT sector, specifically in a new business role for channel partners.
  • 2 years specifically focussed on providing strategic sales and marketing services to commercial businesses.
  • Extensive knowledge in Social Media marketing services and intelligent lead generation and business development services

Key issues addressed

  • Creating innovative "go to market" strategies
  • Developing alternative online and offline marketing campaigns
  • Demand generation services
  • Improving client visibility in new market sectors
  • Creating new business revenue streams

Example Projects

  • Demand Generation - Creation, management and delivery a demand generation project for a leading software development company targeting large publishing houses in London
  • Technology Seminar - everything through from concept to completion, including event invitation, target market definition, construction of seminar specific website that included an online booking system with full site traffic analytics.
  • LinkedIn workshop – Development and co hosting of a LinkedIn workshop to a large channel partner.
  • Lead generation – Working with a start up managed service provider to create a new business pipeline. Within 3 months a £250,000 opportunity pipeline was built.
  • Marketing Strategy – Working with a channel partner to develop and define a innovative go to market strategy within a new target market.